While it is no longer news, that Star Boy,
Ayo ‘Wizkid’ Balogun, will not be headlining this year’s edition of the
annual Nigerian Breweries PLC sponsored musical concert roadshow, Star
Trek, the main reason why the artiste was dropped has been revealed.
Inside
sources privy to how the recruitment and negotiation of fee for
artistes for the concert are conducted said that the inability of the
organisers and WizKid’s managers to agree on performance fee led to the
musician’s absence from the oldest musical concert in the country.
The
source said that WizKid was offered N3 million per show and allotted
four shows which would have seen him pocket a grand sum of N12 million
but his managers allegedly turned it down on the grounds that it was too
small for the highflying artiste. The original aim of turning the offer
down according to our source, “was to force the organisers to increase
the amount to N5 million per show.
However, the marketing strategy
backfired as Nigerian Breweries’ management called the bluff of the
musician and his managers and replaced him with two other musicians for
less the amount offered WizKid.” It was further revealed that when it
dawned on WizKid that the organisers were not ready to add a dime to the
N3 million offered him per show, he ran back to the Iganmu, the
headquarters of the Lagos-based alcoholic drink brewers, this time,
through long time mentor, Banky W. On getting there, Wizzy was told that
he had been replaced by two other artistes and should try his luck next
year.
Source:PULSE NG
No comments:
Post a Comment